Get in Touch


How to Improve Your Profitability With Technology

December 16, 2020
Reading Time: 3 mins
Author: Kevin Spanner

Here at Sensible, we are devoted to delivering “Sensible” IT advisory and support services while continually identifying improvements. So, you have improved business operations, more productive staff, confidence in your technology, and predictable costs.

We use the same process and strategy to help improve our own business that we do for yours- that is how we know it works, and now others know it too.

We are proud to say that the program we have worked so hard on to create has landed us a spot on Channel Future’s 2020 MSP 501 list.

The success we can bring a client by providing them with IT business consulting and solutions is what drives us, so we are thrilled to be recognised for that work. In that spirit, we wanted to share with you the steps we take in analysing our client’s and our business’ technological opportunities. If your current provider is not helping you do this assessment or isn’t asking you these questions, your investment in them isn’t paying off as much as it could. You can book a call with us anytime here.


Identifying Technological Opportunities In Your Business

1. Get into the details.

The first thing we do with a new client is to sit down and learn as much as we can about their business’s goals, their current technological utilisation, and where their processes snag. We look to:

  • Understand the step by step of their workflows
  • Review the time it takes for tasks to be completed, and identify bottlenecks
  • Review historical trends for workloads, efficiency, profitability, etc.

The most important part about this step is that it needs to be repeated regularly. Businesses change and evolve and implementing data points you can track over time help keep us in-tune with how things are going.

Example: Every quarter we review our budget and ask ourselves, “how did we improve profitability this quarter”. This prompts us to analyse what we were able to implement to improve our efficiency and profitability and encourages us to find tweaks or new technology that can help us continue to improve.

2. Complete a SWOT analysis on your current technology solutions.

SWOT is a great organisational framework we use to take what we have learned and categorise it into a helpful and actionable format. We use the questions provided below to help organize our information into each category.

S- Strengths: What does the company do well, what resources does it already utilise well, and how is the company making the best use of information technology?

W- Weaknesses: What processes or services could the company improve, in what areas does our competition have the technological edge, and what technology should the business actually avoid?

O- Opportunities:  Think about new market opportunities and how technology is changing. Are there interesting trends in technology that you would like to try, are there industry-specific solutions that could elevate business operations?

T- Threats: What information security threats should the business be most concerned about, how would their business fair if the technology went down?

3. Identify high impact areas for growth.

We then take our SWOT analysis and pinpoint opportunities that play to the company’s strengths, reduce weaknesses, and we note potential threats to plan for. Then we do our research to find the perfect technological solutions, create an implementation plan, and budget out the project and any ongoing service necessary.

We would love the opportunity to learn more about your business and help find you technological solutions meant to help automate and improve your business, and thus your profitability. Book a call with our CEO, Katherine Spanner, and let’s get started.



Discover How We Can Accelerate Your Business Growth